<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[GSRx, Inc.]]></title><description><![CDATA[GSRx is the only value-engineered lens and coating expert that gives progressive, independent optometrists liberation from overpriced suppliers.]]></description><link>https://www.gsrx.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Tue, 21 Apr 2026 14:38:02 GMT</lastBuildDate><atom:link href="https://www.gsrx.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Eyesafe, The Vision Council, and ANSI's New Blue Light Standards]]></title><description><![CDATA[GSRx has always put a heavy emphasis on technology, working with global lens manufacturers to stay at the forefront of available lens...]]></description><link>https://www.gsrx.com/post/eyesafe-the-vision-council-and-ansi-s-new-blue-light-standards</link><guid isPermaLink="false">659c6855ae760bb270de81b3</guid><category><![CDATA[GSRX Product and Program Updates]]></category><category><![CDATA[Industry-Related News]]></category><pubDate>Mon, 08 Jan 2024 21:37:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_bf5de5505c444a0cb994c07ef692811d~mv2.png/v1/fit/w_802,h_796,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[Best Practices to Ensure Frames Ship Safely]]></title><description><![CDATA[PACKAGE FRAMES CORRECTLY  Wrap the frame, and place it in a plastic frame bag with a packing slip displaying the patient name and your...]]></description><link>https://www.gsrx.com/post/shipping-log</link><guid isPermaLink="false">64cd3c18884132df5d89e02f</guid><pubDate>Fri, 04 Aug 2023 18:17:30 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_d022c60f649b4d5190e584758a7e84d6~mv2.png/v1/fit/w_948,h_398,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[Not All Lens Technology is Created Equal]]></title><description><![CDATA[One of the questions we get asked by potential partners is, “How do your lenses compare to….?” Quickly followed by, “And what do they...]]></description><link>https://www.gsrx.com/post/not-all-lens-technology-is-created-equal</link><guid isPermaLink="false">642f138d222a0a5157aeb96a</guid><pubDate>Thu, 06 Apr 2023 21:47:04 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_e9a0e4858856444fb8238111a1dd63e9~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA["Like Looking in a Mirror" Vision Trends Testimonial]]></title><description><![CDATA[Douglas Inns, OD and MIchael Toups, OD Vision Trends is an optometric alliance dedicated to supporting independent practices. That’s...]]></description><link>https://www.gsrx.com/post/like-looking-in-a-mirror-vision-trends-testimonial</link><guid isPermaLink="false">664e42743ada75582af622f3</guid><category><![CDATA[Testimonials]]></category><pubDate>Tue, 04 Apr 2023 05:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_ad4a30db936446c387f78e34caf7a762~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[Lowering Cost of Goods Fuels Practice Growth]]></title><description><![CDATA[Jennifer Keller, OD A few years ago, I faced a dilemma that a lot of independent practice owners have been through. I knew we could grow...]]></description><link>https://www.gsrx.com/post/lowering-cost-of-goods-fuels-practice-growth</link><guid isPermaLink="false">63b5a6c6fdf61b7eba17e640</guid><category><![CDATA[Testimonials]]></category><pubDate>Wed, 04 Jan 2023 17:24:58 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_953bbdaa70954d80a2fc5df4440c5b90~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[The Rewards of Independence - Steve Miller, OD Testimonial]]></title><description><![CDATA[In 2005, right after I graduated from optometry school, I opened my first solo practice in a small town in Kansas. It wasn’t easy, but I...]]></description><link>https://www.gsrx.com/post/the-rewards-of-independence-steve-miller-od-testimonial</link><guid isPermaLink="false">664e518d47088d19b159cdc0</guid><category><![CDATA[Testimonials]]></category><pubDate>Fri, 18 Nov 2022 06:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_fc584146a18647b8a4b36d76863961dc~mv2.png/v1/fit/w_880,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[ND4 Pupil-Optimized Correction ]]></title><description><![CDATA[As a provider, you demand the best for your patients. At GSRx, we encourage our partners to experience first-hand the quality and...]]></description><link>https://www.gsrx.com/post/nd4-pupil-optimized-correction</link><guid isPermaLink="false">634da4512c395714f604df43</guid><category><![CDATA[Testimonials]]></category><category><![CDATA[GSRX Product and Program Updates]]></category><pubDate>Mon, 17 Oct 2022 19:05:41 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_64422ca479754cf1af92f72fc2ac41a0~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[GSRx Introduces auraND™ Fixed Corridor Night+Day Progressives]]></title><description><![CDATA[Scottsdale, AZ, May 1, 2022 - GSRx, Inc. today announced availability of the auraND™ progressive lens. The premium fixed-corridor lens...]]></description><link>https://www.gsrx.com/post/gsrx-introduces-aurand-fixed-corridor-night-day-progressives</link><guid isPermaLink="false">626fe659d322bda746486add</guid><pubDate>Mon, 02 May 2022 14:11:36 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_f66abaed4a0a4e6d82c3743a7e8af639~mv2.png/v1/fit/w_1000,h_966,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[GSRx Names Ryan Burns and Michaela Matuska as Midwest Territory Managers]]></title><description><![CDATA[Scottsdale, AZ, March 30, 2022 - GSRx, Inc. has named Ryan Burns and Michaela Matuska as the Midwest Territory Managers for accounts in...]]></description><link>https://www.gsrx.com/post/gsrx-names-ryan-burns-and-michaela-matuska-as-midwest-territory-managers</link><guid isPermaLink="false">6241eee7ff5262fe45b1643b</guid><category><![CDATA[Industry-Related News]]></category><category><![CDATA[GSRX Product and Program Updates]]></category><pubDate>Thu, 31 Mar 2022 14:35:10 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_97a10d91859243139dbc6fa113369a33~mv2.png/v1/fit/w_1000,h_471,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[GSRx Announces Pupil-Optimized Lenses for Improved Low-Light Clarity]]></title><description><![CDATA[epik™ N+D4 enhances vision without additional measurements or equipment Scottsdale, AZ, December 7, 2021 - GSRx, Inc. today announced the...]]></description><link>https://www.gsrx.com/post/gsrx-announces-pupil-optimized-lenses-for-improved-low-light-clarity</link><guid isPermaLink="false">61b8fb8eea50c700167dece5</guid><category><![CDATA[GSRX Product and Program Updates]]></category><category><![CDATA[Industry-Related News]]></category><pubDate>Tue, 14 Dec 2021 20:20:06 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_3e40a4e33ac24d22b5eb14778cea5582~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[Doctor Driven Dispensing: What Great Vision Shares with Great Music]]></title><description><![CDATA[The relationship between a musical score and its performance is similar to the relationship between a prescription and a pair of glasses.]]></description><link>https://www.gsrx.com/post/doctor-driven-dispensing-what-great-vision-shares-with-great-music</link><guid isPermaLink="false">61241beed894c30015bffd85</guid><category><![CDATA[Industry-Related News]]></category><pubDate>Mon, 30 Aug 2021 18:49:27 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/da9af7_2ce4038fa5354431afccdc025c2f85b0~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[The Waiting Game - How to Make the Wait Time More Tolerable]]></title><description><![CDATA[According to patients, the most important factor in determining their satisfaction with an eye care practice is how long they have to...]]></description><link>https://www.gsrx.com/post/the-waiting-game-how-to-make-the-wait-time-more-tolerable</link><guid isPermaLink="false">61116dd51e0ae0001549f673</guid><pubDate>Tue, 10 Aug 2021 19:00:17 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/da9af7_896f491fe36c479db978212e7d4b034b~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[Social Media Makes It Personal            By Anna Koeck, OD ]]></title><description><![CDATA[Social media; it's a beneficial tool for optometrists to help grow their practice. Dr. Anna Koeck at Theia Vision is doing just that! ]]></description><link>https://www.gsrx.com/post/social-media-makes-it-personal-by-anna-koeck-od</link><guid isPermaLink="false">60e896eb0675ee0015b190ff</guid><category><![CDATA[Women in Optical Series]]></category><pubDate>Tue, 20 Jul 2021 16:30:06 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/da9af7_baf5cd2cfa064d9bb563164fc6836dfb~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[How Lens Packages Keep Things Simple - Steven Sloan, OD Testimonial]]></title><description><![CDATA[At a staff meeting many years ago, we talked about the biggest concerns our opticians had in trying to educate patients on lens options...]]></description><link>https://www.gsrx.com/post/how-lens-packages-keep-things-simple-steven-sloan-od-testimonial</link><guid isPermaLink="false">664e4ecff9faf153e132112d</guid><category><![CDATA[Testimonials]]></category><pubDate>Fri, 16 Jul 2021 05:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_6776588179424bb2904ddba13782ab67~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[The Foundation of Stellar Customer Service in Your Practice]]></title><description><![CDATA[As an optometry practice, most if not all of your competition is advertising a similar message: quality eye care and the best customer...]]></description><link>https://www.gsrx.com/post/the-foundation-of-stellar-customer-service-in-your-practice</link><guid isPermaLink="false">60d615cfd6f47d00152a07a6</guid><category><![CDATA[Marketing Resources]]></category><pubDate>Tue, 06 Jul 2021 16:29:59 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/da9af7_6fb30570676d4d6f8e5e4327326fe261~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[The Road to the Optical]]></title><description><![CDATA[Who is responsible for eyewear sales in a practice? The obvious answer is the optical staff. Most dispensing opticians are very good at...]]></description><link>https://www.gsrx.com/post/the-road-to-the-optical</link><guid isPermaLink="false">60c0f3a299c4820015867167</guid><category><![CDATA[Industry-Related News]]></category><pubDate>Tue, 15 Jun 2021 15:00:20 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/da9af7_d1a2f16be1354d958a22e76d5040180f~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[The Evolution of GSRx Technology]]></title><description><![CDATA[When we founded GSRx, we couldn’t help but notice how brand-name lens manufacturers upgrade their technology: they tend to make a big...]]></description><link>https://www.gsrx.com/post/the-evolution-of-gsrx-technology</link><guid isPermaLink="false">60898b0db438a800151a0aa4</guid><category><![CDATA[GSRX Product and Program Updates]]></category><pubDate>Tue, 11 May 2021 17:30:10 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/da9af7_2893c2f362464d5b82493c3e6db079e8~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[Generating Word-of-Mouth Marketing for Your Practice ]]></title><description><![CDATA[Positive word-of-mouth marketing is undoubtedly the most powerful and least expensive way to advertise your business.]]></description><link>https://www.gsrx.com/post/generating-word-of-mouth-marketing-for-your-practice</link><guid isPermaLink="false">6074bb846beb5400de3a7de0</guid><category><![CDATA[Marketing Resources]]></category><pubDate>Tue, 13 Apr 2021 17:31:47 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/da9af7_06f982ef70bb4fdc940dd3ea35c08147~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[How I Protect My Patients                from Harmful Blue Light    ]]></title><description><![CDATA[Dr. Bradley Schwartz of Oneota Valley Family Eye Care shares why blue light protection is important in maintaining healthy vision.   ]]></description><link>https://www.gsrx.com/post/how-i-protect-my-patients-from-harmful-blue-light</link><guid isPermaLink="false">60abbc12287dd9001591133b</guid><category><![CDATA[Testimonials]]></category><pubDate>Thu, 01 Apr 2021 05:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_b0afa41812e04fb3941c691617a1b8a8~mv2.jpg/v1/fit/w_500,h_438,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item><item><title><![CDATA[epik™ Office HD]]></title><description><![CDATA[Office work, as well as many types of hands-on work and hobbies, require sustained intermediate vision. Traditional progressives don’t...]]></description><link>https://www.gsrx.com/post/epik-office-hd</link><guid isPermaLink="false">602c0847806c060018f65e9b</guid><category><![CDATA[GSRX Product and Program Updates]]></category><pubDate>Tue, 16 Feb 2021 18:06:50 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/6adb72_0344be2530b34a52a9caa9dc18b409e9~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Trish Morfitt</dc:creator></item></channel></rss>